@font-face{font-family:Barlow;src:url('assets/fonts/barlow-condensed-800.woff') format('woff');font-weight:800;font-display:swap}@font-face{font-family:Manrope;src:url('assets/fonts/manrope-400.woff') format('woff');font-weight:400;font-display:swap}@font-face{font-family:Manrope;src:url('assets/fonts/manrope-600.woff') format('woff');font-weight:600;font-display:swap}@font-face{font-family:Manrope;src:url('assets/fonts/manrope-700.woff') format('woff');font-weight:700;font-display:swap}
:root{--cream:#f7f3e9;--ink:#102A43;--accent:#C43D3A;--teal:#a1c9cc;--muted:#455B70;--line:#d6d7cb;--paper:#fffdf7}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:110px}body{margin:0;background:var(--cream);color:var(--ink);font-family:Manrope,Arial,sans-serif;font-size:15px;line-height:1.7}a{color:inherit;text-decoration:none}button,input,select,textarea{font:inherit;color:inherit}button,a,input,select,textarea{-webkit-tap-highlight-color:transparent}button,a{touch-action:manipulation}button{cursor:pointer}img{max-width:100%;display:block}button{border:0}p{margin:0 0 20px}h1,h2,h3{margin:0}h1,h2{font-family:Barlow,Impact,sans-serif;font-weight:800;line-height:.9;letter-spacing:-.025em}h2{font-size:clamp(46px,5.4vw,82px)}h2 em{font-style:normal;color:var(--accent)}h3{line-height:1.2}button:focus-visible,a:focus-visible,input:focus-visible,select:focus-visible,textarea:focus-visible{outline:3px solid #256b94;outline-offset:5px}::selection{background:var(--accent);color:var(--cream)}.skip{position:absolute;top:-80px;left:20px;background:var(--ink);color:white;padding:12px;z-index:100}.skip:focus{top:10px}.header{height:105px;display:flex;align-items:center;justify-content:space-between;padding:0 4.4%;gap:30px;background:var(--cream);position:sticky;top:0;z-index:20;border-bottom:1px solid var(--line)}.brand img{width:205px;height:auto}.header nav{display:flex;gap:28px;font-size:12px;font-weight:700}.header nav a{position:relative}.header nav a:after{content:'';position:absolute;height:2px;background:var(--accent);left:0;right:100%;bottom:-6px;transition:right .2s}.header nav a:hover:after{right:0}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:30px;background:var(--accent);color:var(--ink);padding:17px 23px;font-weight:700;font-size:13px;border:1px solid var(--accent);transition:background .2s,transform .2s;min-height:54px}.button:hover{background:#A82E31;transform:translateY(-2px)}.button span{font-size:23px;line-height:1}.button.small{font-size:12px;min-height:44px;padding:10px 18px;gap:24px}.header-cta{background:var(--ink);border-color:var(--ink);color:var(--cream)}.header-cta:hover{background:#1D3C5A}.menu-toggle{display:none}.hero{display:grid;grid-template-columns:1fr 1.06fr;min-height:780px}.hero-copy{padding:46px 8.7% 38px}.eyebrow{font-weight:700;font-size:10px;letter-spacing:1.7px;line-height:1.5;margin-bottom:27px;text-transform:uppercase}.signal{width:7px;height:7px;background:var(--accent);display:inline-block;border-radius:50%;margin-right:9px}.hero h1{font-size:clamp(70px,7.8vw,122px);line-height:.88;letter-spacing:-.022em}.hero h1 span{color:var(--accent)}.hero-description{max-width:380px;font-size:14px;line-height:1.85;margin:26px 0 23px}.micro{font-size:10px;line-height:1.7;color:var(--muted);margin:13px 0 0}.hero-visual{position:relative;overflow:hidden;background:#234F6A}.hero-visual>img{width:100%;height:100%;object-fit:cover;object-position:64% center;position:absolute;inset:0}.hero-visual:after{content:'';position:absolute;inset:0;background:linear-gradient(180deg,rgba(6,35,35,.18),transparent 45%,rgba(6,35,35,.42));pointer-events:none}.photo-top{position:absolute;z-index:1;top:35px;left:35px;right:35px;display:flex;justify-content:space-between;color:var(--cream);font-size:10px;line-height:1.5;font-weight:700;letter-spacing:2px}.photo-top svg{width:45px;height:45px;fill:none;stroke:var(--cream);stroke-width:2}.photo-bottom{position:absolute;z-index:1;bottom:37px;left:35px;right:35px;display:flex;align-items:center;justify-content:space-between;color:var(--cream);gap:20px}.photo-bottom p{font-size:13px;line-height:1.6;text-align:right;margin:0}.round-seal{border:1px solid #e4ead7b0;border-radius:50%;width:97px;height:97px;display:flex;align-items:center;justify-content:center;flex-direction:column;font-family:Barlow;font-size:34px;line-height:1}.round-seal small{font-family:Manrope;font-size:7px;letter-spacing:1.4px;line-height:2}.dealer-strip{background:var(--ink);color:var(--cream);display:flex;align-items:center;padding:24px 4.4%;gap:40px}.dealer-strip>span{font-size:9px;letter-spacing:1.4px;white-space:nowrap;color:#b9cec4}.dealer-strip p{margin:0;flex:1;display:flex;justify-content:space-between;align-items:center;font-family:Barlow;font-size:25px;letter-spacing:.5px;gap:15px}.dealer-strip i{font-style:normal;color:var(--accent);font-size:27px}.section{padding:108px 6.5%}.advantage{display:grid;grid-template-columns:.85fr 1.15fr;gap:7%;align-items:center}.section-intro>p:not(.eyebrow){max-width:410px;font-size:13px;color:var(--muted)}.section-intro h2{margin-bottom:28px}.fine-rule{border-left:2px solid var(--accent);padding-left:16px;font-size:10px!important;margin-top:28px}.audience-demo{background:#eff0e5;border:1px solid #d4d9cc}.demo-tabs{display:flex;padding:12px;border-bottom:1px solid #d4d9cc;gap:8px}.demo-tabs button{background:transparent;flex:1;font-size:11px;padding:13px 9px;line-height:1.4;font-weight:700}.demo-tabs .active{background:var(--ink);color:var(--cream)}.demo-tabs button span{margin-left:8px;color:var(--accent)}.lake-diagram{width:100%;height:auto;display:block}.waterfront,.offshore{transition:fill .4s}.audience-demo.broad .offshore{fill:var(--accent)}.audience-demo.broad .waterfront{fill:var(--accent)}.demo-caption{padding:16px;font-size:8px;display:flex;justify-content:space-between;gap:10px;line-height:1.5;border-top:1px solid #d4d9cc}.demo-caption>span:last-child{color:var(--muted)}.legend{display:flex;align-items:center;gap:7px}.legend i{width:7px;height:7px;background:var(--accent);flex-shrink:0}.how{background:#eaece1;padding-top:95px;padding-bottom:88px}.section-heading{display:flex;align-items:flex-end;justify-content:space-between;gap:30px}.section-heading>p{font-size:13px;color:var(--muted);line-height:1.8;max-width:280px;margin-bottom:0}.steps{display:grid;grid-template-columns:repeat(4,1fr);margin-top:60px}.steps article{border-top:1px solid #bec5b7;padding:20px 25px 0 0;margin-right:28px}.steps article:last-child{margin-right:0}.steps article>span{color:var(--accent);font-family:Barlow;font-size:38px}.steps h3{font-size:16px;margin:28px 0 12px}.steps p{font-size:11px;line-height:1.9;color:var(--muted);margin:0}.campaigns{display:grid;grid-template-columns:1fr 1.05fr;gap:8%}.campaign-lead>p:not(.eyebrow){font-size:13px;max-width:350px;color:var(--muted);margin-top:28px}.text-link{font-size:12px;font-weight:700;display:inline-flex;align-items:center;gap:36px;border-bottom:1px solid var(--ink);padding:8px 0;background:transparent}.text-link span{font-size:22px}.campaign-list article{border-top:1px solid var(--line);padding:25px 0;display:flex;justify-content:space-between;gap:25px}.campaign-list article:last-child{border-bottom:1px solid var(--line)}.package-number{font-size:8px;font-weight:700;letter-spacing:1.4px;color:var(--muted)}.campaign-list h3{font-family:Barlow;font-size:39px;line-height:1;margin:14px 0}.campaign-list p{font-size:11px;color:var(--muted);line-height:1.9;margin:0;max-width:360px}.campaign-list article>a{font-size:25px;width:45px;height:45px;flex-shrink:0;border:1px solid #c9cfc2;display:grid;place-items:center;margin-top:25px;transition:background .2s}.campaign-list article>a:hover{background:var(--accent)}.coverage{background:var(--ink);color:var(--cream);display:grid;grid-template-columns:1fr 1.05fr;gap:8%}.coverage .eyebrow{color:#b8cdc3}.coverage h2{font-size:clamp(50px,5.1vw,78px)}.coverage-copy>p{font-size:12px;color:#c7d3c7}.market-current{display:flex;align-items:center;padding:18px 0;border-top:1px solid #46605b;border-bottom:1px solid #46605b;margin:28px 0}.market-current strong{font-size:19px}.market-current>span:last-child{font-size:9px;margin-left:auto;color:#c7d3c7}.coverage .label{font-size:8px;letter-spacing:1.2px;font-weight:700}.future-markets{display:flex;flex-wrap:wrap;gap:9px}.future-markets span{border:1px solid #46605b;padding:7px 12px;font-size:10px;color:#d1dace}.coverage-copy .micro{font-size:9px;margin-top:23px;line-height:1.8}.inquiry{display:grid;grid-template-columns:.85fr 1.15fr;gap:10%}.inquiry h2{font-size:clamp(70px,7.3vw,110px)}.inquiry-copy>p:not(.eyebrow){font-size:13px;max-width:340px;color:var(--muted);margin-top:28px}.preview-notice{border-left:3px solid var(--accent);padding:12px 17px;background:#eee9dc;max-width:350px;margin-top:34px}.preview-notice strong{font-size:11px}.preview-notice p{font-size:10px;line-height:1.8;margin:7px 0 0;color:var(--muted)}form{background:var(--paper);border:1px solid var(--line);padding:30px}.form-top{display:flex;justify-content:space-between;align-items:center;font-size:8px;letter-spacing:1.7px;font-weight:700;margin-bottom:28px}.form-top>span:last-child{font-size:27px;color:var(--accent)}label{display:block;font-size:10px;font-weight:700;line-height:1.5;margin-bottom:21px}input,select,textarea{width:100%;border:0;border-bottom:1px solid #bfc7bb;border-radius:0;background:transparent;padding:12px 0 10px;font-size:11px;font-weight:400;line-height:1.6;min-height:44px}textarea{resize:vertical}input::placeholder,textarea::placeholder{color:#71817b;opacity:1}.form-row{display:grid;grid-template-columns:1fr 1fr;gap:23px}.form-note{font-size:9px;color:var(--muted);line-height:1.7}form>.button{width:100%}#brief-result{border-top:1px solid var(--line);margin-top:25px;padding-top:25px}#brief-result h3{font-size:18px}#brief-result p{font-size:10px;margin-top:9px}#brief-text{white-space:pre-wrap;overflow-wrap:anywhere;font:11px/1.7 Manrope,sans-serif;background:#efeee4;padding:15px;max-height:300px;overflow:auto}.brief-actions{display:flex;justify-content:space-between;gap:15px;align-items:center}.brief-actions .text-link{font-size:10px}#email-brief{margin-top:20px}footer{background:var(--ink);padding:50px 6.5% 23px;color:var(--cream)}.footer-top{display:flex;align-items:center;gap:30px;padding-bottom:45px;border-bottom:1px solid #3b5752}.footer-top>img{width:220px}.footer-top p{font-family:Barlow;font-size:36px;margin:0 auto}.footer-top>a{width:45px;height:45px;border:1px solid #577269;display:grid;place-items:center;font-size:22px}.footer-bottom{display:flex;justify-content:space-between;align-items:center;gap:20px;font-size:8px;color:#b9cdc0;padding-top:22px}.footer-bottom button{background:transparent;color:inherit;font-size:8px;padding:8px}dialog{color:var(--ink);background:var(--cream);border:1px solid var(--line);width:min(620px,90vw);max-height:85dvh;padding:44px;line-height:1.8}dialog::backdrop{background:#102A43bb;backdrop-filter:blur(3px)}dialog h2{font-size:43px;margin-bottom:27px}dialog>p:not(.eyebrow){font-size:12px}.dialog-close{position:absolute;right:10px;top:6px;font-size:30px;background:transparent;width:44px;height:44px}body.dialog-open{overflow:hidden}[hidden]{display:none!important}
@media(min-width:1600px){body{max-width:1800px;margin:auto}.hero{min-height:950px}.hero-copy{padding-top:65px}.hero h1{font-size:144px}.hero-description{font-size:16px}.header nav{font-size:14px}.section{padding-top:130px;padding-bottom:130px}}
@media(max-width:1100px){.header{padding:0 4%;gap:20px;height:88px}.brand img{width:170px}.header nav{gap:20px;font-size:10px}.header-cta{gap:15px!important;font-size:10px!important}.hero{min-height:740px}.hero-copy{padding:38px 8%}.hero h1{font-size:8.4vw}.hero .eyebrow{font-size:8px;letter-spacing:1px}.hero-description{font-size:12px}.hero-copy>.button{font-size:11px}.dealer-strip{gap:25px}.dealer-strip p{font-size:20px}.dealer-strip>span{font-size:7px}.section{padding:80px 5%}.advantage{gap:5%;grid-template-columns:.85fr 1.15fr}h2{font-size:5.7vw}.inquiry{gap:6%}form{padding:23px}.campaign-list h3{font-size:34px}.steps article{margin-right:20px;padding-right:12px}.steps h3{font-size:14px}}
@media(max-width:760px){html{scroll-padding-top:90px}.header{height:80px;padding:0 6%;gap:15px}.brand img{width:170px}.header-cta{margin-left:auto;min-height:40px!important;padding:7px 12px!important;gap:15px!important}.header-cta span{font-size:19px}.menu-toggle{display:flex;flex-direction:column;justify-content:center;gap:6px;background:transparent;padding:10px;width:40px;height:44px}.menu-toggle span{height:2px;width:23px;background:var(--ink);transition:transform .2s}.menu-toggle[aria-expanded=true] span:first-child{transform:translateY(4px) rotate(45deg)}.menu-toggle[aria-expanded=true] span:last-child{transform:translateY(-4px) rotate(-45deg)}.header nav{display:none;position:absolute;top:80px;left:0;right:0;background:var(--cream);border-bottom:1px solid var(--line);padding:18px 6% 25px;flex-direction:column;gap:8px;font-size:14px}.header nav.open{display:flex}.header nav a{padding:10px}.hero{grid-template-columns:1fr;min-height:0}.hero-copy{padding:35px 7% 38px}.hero .eyebrow{font-size:9px;letter-spacing:1.1px;margin-bottom:26px}.hero h1{font-size:clamp(70px,13.5vw,102px);line-height:.89}.hero h1 br:nth-of-type(3){display:none}.hero h1 span:before{content:' ';white-space:pre}.hero h1 span br{display:none}.hero-description{font-size:13px;max-width:350px;margin-top:24px}.hero-copy>.button{font-size:12px}.hero .micro{font-size:9px}.hero-visual{height:480px}.hero-visual>img{object-position:55% center}.photo-top{top:25px;left:25px;right:25px}.photo-bottom{bottom:25px;left:25px;right:25px}.dealer-strip{padding:23px 7%;display:block}.dealer-strip>span{font-size:8px}.dealer-strip p{display:flex;flex-wrap:wrap;justify-content:flex-start;font-size:22px;gap:7px 13px;line-height:1.7;margin-top:10px}.dealer-strip i{font-size:18px}.section{padding:65px 7%}.advantage,.campaigns,.coverage,.inquiry{grid-template-columns:1fr;gap:38px}h2{font-size:clamp(47px,10.4vw,72px)}.section-intro>p:not(.eyebrow){max-width:520px}.eyebrow{margin-bottom:22px;font-size:9px}.audience-demo{margin-top:6px}.demo-caption{font-size:8px;flex-direction:column;padding:12px 15px;gap:6px}.demo-tabs button{font-size:10px;padding:12px 6px}.section-heading{display:block}.section-heading>p{margin:25px 0 0;font-size:12px}.steps{grid-template-columns:1fr 1fr;margin-top:35px;gap:35px 25px}.steps article{margin-right:0;padding-right:0}.steps h3{font-size:16px;margin-top:18px}.steps p{font-size:11px}.campaign-lead>p:not(.eyebrow){max-width:500px}.campaigns{gap:35px}.campaign-list h3{font-size:38px}.campaign-list p{max-width:500px}.campaign-list article{padding:23px 0}.coverage h2{font-size:clamp(45px,10vw,70px)}.coverage-copy>p{font-size:12px}.inquiry h2{font-size:80px}.inquiry-copy>p:not(.eyebrow){max-width:500px}.preview-notice{max-width:100%;margin-top:24px}form{padding:22px}.form-row{gap:18px}.footer-top{flex-wrap:wrap;gap:25px;padding-bottom:30px}.footer-top>img{width:190px}.footer-top p{order:3;width:100%;font-size:34px;margin:0}.footer-top>a{margin-left:auto}.footer-bottom{align-items:flex-start;flex-wrap:wrap;gap:12px}.footer-bottom>span:nth-child(2){order:3;width:100%}.footer-bottom>button{margin-left:auto}footer{padding:40px 7% 25px}}
@media(max-width:420px){.brand img{width:145px}.header-cta{font-size:9px!important;gap:8px!important}.header{padding:0 5%;gap:9px}.hero h1{font-size:14.9vw}.hero-visual{height:390px}.hero h1 br:nth-of-type(3){display:block}.hero h1 span:before{content:none}.hero h1 span br{display:block}.form-row{grid-template-columns:1fr;gap:0}.dealer-strip p{font-size:19px;gap:5px 10px}.round-seal{width:80px;height:80px}.photo-bottom p{font-size:11px}.brief-actions{flex-wrap:wrap}}
.arrow{width:18px;height:18px;fill:none;stroke:currentColor;stroke-width:1.6;display:inline-block;vertical-align:middle;flex-shrink:0}.campaign-list .arrow{width:20px;height:20px}.demo-tabs .arrow{width:13px;height:13px;margin-left:6px}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important;animation:none!important}}

/* Selected geographic-focus positioning. */
.hero h1.hero-positioning{font-size:clamp(40px,5.5vw,98px);line-height:.95}.hero h1.hero-positioning .hero-line{display:block;color:var(--ink);white-space:nowrap}.hero h1.hero-positioning .hero-question{color:var(--accent)}.hero h1.hero-positioning span:before{content:none}@media(max-width:760px){.hero h1.hero-positioning{font-size:clamp(42px,10.4vw,68px);line-height:.98)}}@media(max-width:360px){.hero h1.hero-positioning{font-size:11.5vw}}
/* Short, purpose-built pages and illustrative lake territory. */
h1 em{font-style:normal;color:var(--accent)}.header nav a[aria-current=page]:after{right:0}.mobile-inquiry{display:none}.header nav{gap:23px}.hero{grid-template-columns:.9fr 1.1fr;min-height:0;align-items:center}.hero-copy{padding:48px 9.5% 50px}.hero h1.hero-positioning{font-size:clamp(40px,4.8vw,79px)}.hero-description{max-width:385px}.hero-map{padding:38px 6% 38px 0;min-width:0}.map-card{background:#e9eddf;border:1px solid #cdd6c3;overflow:hidden}.map-heading{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:17px 20px;font-size:8px;font-weight:700;letter-spacing:1.2px;border-bottom:1px solid #cdd6c3}.map-heading>span:last-child{font-size:7px;color:var(--muted)}.map-heading .signal{width:6px;height:6px;margin-right:7px}.target-map{display:block;width:100%;height:auto}.map-name{font:700 10px Manrope,sans-serif;fill:#c5dcd3;letter-spacing:.7px}.map-count{font:800 29px Barlow,sans-serif;fill:#f7f3e9}.map-unit{font:400 10px Manrope,sans-serif;fill:#d3e0d4}.map-dealer{font:700 10px Manrope,sans-serif;fill:#52665b;letter-spacing:1px}.map-north{font:700 10px Manrope,sans-serif;fill:#102A43}.map-note{font:700 9px Manrope,sans-serif;fill:#637361;letter-spacing:1px}.map-summary{padding:17px 20px;border-top:1px solid #cdd6c3;display:flex;align-items:center;justify-content:space-between;gap:12px;background:#f3f3e7}.map-summary>div{display:flex;align-items:center;gap:12px}.map-total{font:800 46px/.95 Barlow,sans-serif;color:var(--ink)}.map-summary>div>span:last-child{font-size:9px;line-height:1.5}.map-key{font-size:8px;display:flex;align-items:center;gap:6px}.map-key i{height:7px;width:7px;background:var(--accent)}.map-disclaimer{font-size:8px;color:var(--muted);padding:11px 20px;margin:0;border-top:1px solid #d9dfcf;line-height:1.6}.home-paths{padding-top:65px;padding-bottom:65px}.home-paths h2{font-size:clamp(42px,4.4vw,66px)}.path-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:35px;margin-top:35px}.path-card,.about-principles article{border-top:1px solid #c7cebf;padding:25px 0 4px}.path-card{display:block;position:relative;padding-right:28px}.path-card h3{font:800 34px/1.05 Barlow,sans-serif;margin:20px 0 15px}.path-card p,.about-principles p{font-size:12px;color:var(--muted);max-width:340px}.path-card>.arrow{position:absolute;right:0;top:24px}.path-card:hover h3{color:var(--accent)}.page-intro{padding:62px 6.5% 45px;border-bottom:1px solid var(--line)}.page-intro h1{font-size:clamp(62px,7vw,106px);max-width:1000px;line-height:.94}.page-deck{font-size:14px;max-width:595px;color:var(--muted);margin:25px 0 0}.page-intro .eyebrow{margin-bottom:22px}.targeting-layout{display:grid;grid-template-columns:1.35fr 1fr;gap:6%;align-items:center;padding-top:60px;padding-bottom:65px}.targeting-copy h2{font-size:clamp(43px,4.8vw,70px);margin-bottom:25px}.targeting-copy>p:not(.eyebrow){font-size:12px;color:var(--muted);max-width:380px}.lake-select{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid #cdd6c3;gap:1px;background:#cdd6c3}.lake-select button{background:#f6f4e9;padding:12px 5px;display:flex;align-items:center;flex-direction:column;gap:4px;min-height:62px;font-size:8px}.lake-select button strong{font-size:12px}.lake-select button[aria-pressed=true]{background:var(--ink);color:var(--cream);box-shadow:inset 0 -3px var(--accent)}.map-lake{transition:opacity .25s}.map-lake.unselected{opacity:.22}.closing-cta{padding:58px 6.5%;display:flex;align-items:center;justify-content:space-between;gap:45px;background:#e8ecdf;border-top:1px solid #d3d9cb}.closing-cta h2{font-size:clamp(43px,5vw,72px)}.closing-cta p{font-size:12px;color:var(--muted)}.campaigns{padding-top:60px;padding-bottom:65px}.tracking-section{background:var(--ink);color:var(--cream);padding-top:65px;padding-bottom:65px}.tracking-section .section-heading>p{color:#b6cfc4}.tracking-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:36px;margin-top:40px}.tracking-grid article{border-top:1px solid #44605a;padding-top:24px}.tracking-grid h3{font:800 34px/1 Barlow,sans-serif;margin:23px 0 17px}.tracking-grid p{font-size:12px;line-height:1.9;color:#c5d4c7}.tracking-icon{display:grid;place-items:center;font-size:32px;line-height:1;color:var(--accent);height:44px;width:44px;border:1px solid #587368}.tracking-label{font-size:8px;letter-spacing:.8px;color:#aac8bd}.tracking-note{padding-top:25px;margin:35px 0 0;border-top:1px solid #44605a;font-size:10px;line-height:1.9;color:#b6cfc4;max-width:890px}.qr-icon{display:grid;grid-template-columns:10px 10px;grid-template-rows:10px 10px;gap:4px;justify-content:center;align-content:center}.qr-icon i{border:2px solid var(--accent);width:10px;height:10px}.timing-band{display:grid;grid-template-columns:1.2fr 1fr;column-gap:8%;align-items:center;padding-top:65px;padding-bottom:65px}.timing-band>.eyebrow{grid-column:1/-1}.timing-band h2{font-size:clamp(43px,5vw,75px)}.timing-band>p:last-child{color:var(--muted);font-size:13px;margin:0;max-width:470px}.about-layout{display:grid;grid-template-columns:1fr 1fr;gap:7%;align-items:center;padding-top:60px;padding-bottom:65px}.about-photo{position:relative;min-height:510px;height:100%;overflow:hidden;background:#234F6A}.about-photo img{height:100%;width:100%;object-fit:cover;position:absolute;inset:0}.about-photo:after{content:'';position:absolute;inset:60% 0 0;background:linear-gradient(transparent,#102A43a6)}.about-photo>span{position:absolute;bottom:25px;left:25px;right:20px;color:white;font-size:9px;letter-spacing:1.2px;font-weight:700;z-index:1}.about-copy h2{font-size:clamp(45px,4.9vw,75px);margin-bottom:26px}.about-copy>p:not(.eyebrow){font-size:13px;color:var(--muted)}.about-principles{padding-top:50px;padding-bottom:50px;background:#eaece1}.about-principles article>span{font-size:9px;letter-spacing:1px;font-weight:700;color:var(--muted)}.about-principles h3{font:800 34px/1.05 Barlow,sans-serif;margin:21px 0 17px}.inquiry{padding-top:65px;padding-bottom:65px;align-items:start}.inquiry h1{font-size:clamp(70px,8vw,115px)}.footer-links{display:flex;gap:25px;font-size:10px;padding:23px 0 0;flex-wrap:wrap}.footer-top>a:first-child{width:auto;height:auto;border:0;display:block}.footer-top>a:first-child img{width:210px;height:auto}.footer-top>a:last-child{flex-shrink:0}.header .arrow{width:16px}
@media(min-width:1600px){.hero{min-height:0}.hero-copy{padding-top:60px;padding-bottom:60px}.hero h1.hero-positioning{font-size:86px}.hero-map{padding-top:40px;padding-bottom:40px}.section{padding-top:80px;padding-bottom:80px}}
@media(max-width:1100px){.header nav{gap:15px}.hero-copy{padding:35px 8%}.hero h1.hero-positioning{font-size:4.9vw}.hero-description{font-size:11px}.hero-map{padding-right:6%;padding-top:30px;padding-bottom:30px}.hero .eyebrow{font-size:7px}.map-heading{padding:12px;font-size:7px;letter-spacing:.7px}.map-heading>span:last-child{font-size:6px}.map-summary{padding:12px}.map-total{font-size:38px}.map-key{font-size:6px}.map-summary>div>span:last-child{font-size:8px}.map-disclaimer{padding:9px 12px;font-size:7px}.page-intro{padding:45px 5% 35px}.targeting-layout{padding:45px 5%;gap:5%;grid-template-columns:1.2fr 1fr}.targeting-copy h2{font-size:43px}.tracking-grid{gap:25px}.tracking-grid h3{font-size:29px}.about-layout{gap:5%}.about-copy h2{font-size:49px}.about-photo{min-height:530px}.footer-top p{font-size:30px}}
@media(max-width:760px){.mobile-inquiry{display:block}.hero{grid-template-columns:1fr}.hero-copy{padding:32px 7% 28px}.hero h1.hero-positioning{font-size:clamp(42px,10.4vw,68px)}.hero .eyebrow{font-size:9px}.hero-description{font-size:13px;margin:20px 0}.hero-map{padding:0 7% 30px}.hero-map .map-card{max-width:620px;margin:auto}.map-heading{padding:14px;font-size:8px}.map-heading>span:last-child{font-size:7px}.map-total{font-size:44px}.map-key{font-size:8px}.map-summary>div>span:last-child{font-size:9px}.map-disclaimer{font-size:8px}.path-grid{grid-template-columns:1fr;gap:18px;margin-top:25px}.path-card{padding-top:18px}.path-card .eyebrow{margin-bottom:12px}.path-card h3{margin:12px 0;font-size:34px}.path-card p{max-width:100%;margin-bottom:13px}.home-paths{padding-top:40px;padding-bottom:35px}.home-paths h2{font-size:46px}.home-paths .section-heading>p{margin-top:18px}.page-intro{padding:37px 7% 32px}.page-intro h1{font-size:clamp(52px,11.7vw,83px)}.page-deck{font-size:13px;margin-top:20px}.targeting-layout{grid-template-columns:1fr;padding:35px 7%;gap:35px}.targeting-copy h2{font-size:53px}.targeting-copy>p:not(.eyebrow){max-width:100%}.lake-select button{font-size:8px;padding:11px 4px}.closing-cta{padding:40px 7%;display:block}.closing-cta h2{font-size:48px}.closing-cta p{margin:23px 0 20px}.tracking-section,.campaigns,.timing-band,.about-layout,.about-principles,.inquiry{padding:40px 7%}.tracking-grid{grid-template-columns:1fr;gap:30px;margin-top:28px}.tracking-grid h3{font-size:35px;margin-top:18px}.tracking-note{margin-top:25px}.timing-band{grid-template-columns:1fr}.timing-band h2{font-size:50px}.timing-band>p:last-child{margin-top:24px;max-width:100%}.about-layout{grid-template-columns:1fr;gap:32px}.about-photo{height:360px;min-height:0}.about-copy h2{font-size:53px}.about-principles .path-grid{gap:15px}.about-principles h3{margin-top:16px}.inquiry{gap:28px}.inquiry h1{font-size:80px}.inquiry-copy>p:not(.eyebrow){margin-top:22px}.footer-top>a:first-child{margin-left:0}.footer-top>a:first-child img{width:180px}.footer-links{gap:12px 22px;font-size:10px}.footer-top p{font-size:34px}.footer-links a{padding:5px 0}}
@media(max-width:360px){.hero h1.hero-positioning{font-size:11.5vw}.map-heading{font-size:6px;padding:12px}.map-heading>span:last-child{font-size:5px}.map-key{font-size:6px}.map-summary>div{gap:7px}.map-total{font-size:35px}.map-summary>div>span:last-child{font-size:8px}.map-disclaimer{font-size:7px}.header-cta{padding:7px 9px!important;font-size:8px!important}}
.header-cta{white-space:nowrap}
/* Readability and interaction refinements after the full content review. */
:root{--muted:#455B70}.hero-description{font-size:15px;line-height:1.8;max-width:400px}.hero .micro{font-size:11px}.path-card p,.about-principles p,.targeting-copy>p:not(.eyebrow),.about-copy>p:not(.eyebrow),.tracking-grid p,.timing-band>p:last-child,.coverage-copy>p,.campaign-lead>p:not(.eyebrow),.campaign-list p,.steps p,.section-heading>p,.closing-cta p{font-size:14px;line-height:1.8}.eyebrow{font-size:11px;letter-spacing:1.2px}.header nav{font-size:13px}.header-cta{flex-shrink:0}.header nav a{padding:9px 0}.dealer-strip i{font-family:Manrope,Arial,sans-serif;font-size:20px}.map-heading{font-size:9px}.map-heading>span:last-child{font-size:8px}.map-summary>div>span:last-child{font-size:11px;line-height:1.5}.map-key{font-size:9px;max-width:125px}.map-disclaimer{font-size:10px;line-height:1.6}.map-summary>div{min-width:0}.map-total{flex-shrink:0}.map-unit{font-size:10px}.map-explore{display:flex;justify-content:space-between;align-items:center;padding:13px 2px 0;font-size:12px;font-weight:700}.map-explore:hover{color:#A82E31}.map-explore>span{font-size:22px;line-height:1}.fine-rule{font-size:12px!important;line-height:1.8}.targeting-copy .fine-rule{margin-top:20px}.lake-select button{font-size:11px;min-height:65px;padding:12px 5px}.lake-select button strong{font-size:14px}.tracking-label{font-size:10px;line-height:1.6;display:block}.tracking-note{font-size:12px;line-height:1.8}.campaign-list .package-number,.coverage .label{font-size:10px}.form-top{font-size:10px;letter-spacing:1px}.preview-notice strong{font-size:13px}.preview-notice p{font-size:12px;line-height:1.8}label{font-size:12px}input,select,textarea{font-size:14px;line-height:1.6}input,select{min-height:47px}.form-note{font-size:12px}#brief-result p{font-size:12px}#brief-text{font-size:12px}#brief-result{scroll-margin-top:130px}.form-note+.button{font-size:13px}.footer-links{font-size:12px;gap:24px}.footer-bottom{font-size:10px}.footer-bottom button{font-size:11px;min-height:44px}.footer-top>a:first-child{min-width:160px}.footer-links a{padding:8px 0}dialog>p:not(.eyebrow){font-size:14px;line-height:1.8}.button[aria-disabled=true]{opacity:.6}.path-card .eyebrow{font-size:10px}.button:hover{transform:none}.inquiry-copy>p:not(.eyebrow){font-size:14px}
@media(max-width:1100px) and (min-width:761px){.header{gap:14px}.header nav{font-size:11px;gap:15px}.brand img{width:155px}.hero-description{font-size:13px}.hero .eyebrow{font-size:8px}.map-summary{flex-wrap:wrap}.map-key{max-width:none}.eyebrow{font-size:10px}.lake-select button{font-size:9px}}
@media(max-width:760px){.hero .eyebrow{font-size:10px}.hero-description{font-size:15px;max-width:520px}.hero .micro{font-size:10px}.header .brand img{width:145px}.header nav{font-size:15px}.header nav a{padding:11px 8px}.header-cta{font-size:10px!important;padding:8px 10px!important;gap:9px!important}.header-cta .arrow{width:13px}.menu-toggle{flex-shrink:0}.header{gap:9px}.map-heading{font-size:8px;padding:12px}.map-heading>span:last-child{font-size:7px}.map-summary{padding:13px 12px;flex-wrap:wrap;gap:10px}.map-summary>div>span:last-child{font-size:11px}.map-key{font-size:10px;max-width:none}.map-disclaimer{font-size:10px;padding:11px 12px}.lake-select{grid-template-columns:1fr 1fr}.lake-select button{padding:12px;flex-direction:row;justify-content:space-between;gap:8px;min-height:48px;font-size:11px}.lake-select button strong{font-size:13px}.hero-map{padding-bottom:25px}.map-explore{font-size:12px}.eyebrow{font-size:10px}.form-top{font-size:9px}.page-intro{padding-top:32px;padding-bottom:28px}.page-deck{font-size:14px;line-height:1.8}.tracking-note{font-size:12px}.footer-links{font-size:12px;gap:8px 22px}.footer-bottom{font-size:10px}.footer-bottom button{font-size:11px}form{padding:20px}.form-row{grid-template-columns:1fr;gap:0}input,select,textarea{font-size:16px}#brief-text{font-size:12px}.tracking-label{font-size:9px}}
@media(max-width:360px){.header .brand img{width:125px}.header-cta{font-size:9px!important}.map-heading{font-size:7px}.map-heading>span:last-child{font-size:6px}.hero .eyebrow{font-size:8px}}
.contact-email{font-size:clamp(13px,1.2vw,17px);font-weight:700;text-decoration:underline;text-underline-offset:4px;overflow-wrap:anywhere}.footer-email{font-size:11px;padding:8px 0;text-decoration:underline;text-underline-offset:4px}.footer-bottom{flex-wrap:wrap}.footer-email:hover,.contact-email:hover{color:var(--accent)}

/* Approved coral-red and marine-navy palette. */
:root{--accent:#C43D3A;--ink:#102A43;--accent-on-dark:#FF8A7D;--muted:#455B70}
.button{color:#fffdf7}.button:hover{background:#A82E31;border-color:#A82E31}.header-cta{background:var(--ink);border-color:var(--ink);color:var(--cream)}.header-cta:hover{background:#1D3C5A;border-color:#1D3C5A}.tracking-section h2 em,.coverage h2 em{color:var(--accent-on-dark)}.tracking-icon{color:var(--accent-on-dark)}.qr-icon i{border-color:var(--accent-on-dark)}.tracking-section .signal{background:var(--accent-on-dark)}.tracking-grid article,.tracking-note{border-color:#486078}.coverage .signal{background:var(--accent-on-dark)}.footer-email:hover{color:#FF8A7D}.lake-select button[aria-pressed=true]{box-shadow:inset 0 -3px #FF8A7D}input::placeholder,textarea::placeholder{color:#5A6B7B}.map-explore:hover,.contact-email:hover{color:#A82E31}::selection{background:var(--accent);color:white}
@media(max-width:760px){.inquiry h1{font-size:clamp(58px,17vw,76px)}}